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Power Trade Audience

Connect with buyers, contractors, and pros who keep the power equipment and trade industry moving.

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Lead

Lead The Industry
Omnichannel Trade Marketing

Put your products in front of verified trade professionals who trust our brands for industry insight and buying guidance. With unmatched audience data and engagement metrics, we help you move from awareness to action—faster.

  • 30% average e-newsletter open rate
  • 86% returning visitor web traffic
  • 3M+ total page views in the past 12 months
  • 88% of our power trade audience make or recommend purchases for their company
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Opt-In, Verified Buyers
Access Our Network of Decision-Makers

Spanning the full power trade ecosystem, our audience of over 1 million professionals includes everyone from powersports dealers to landscape contractors and marina owners. Connect with your ideal audience through our segmented media brands.

  • Powersports Business

    The go-to source for the latest news, market insights, and dealer strategies, Powersports Business delivers unmatched access to the full powersports professional market.

  • Boating Industry

    For over 90 years, Boating Industry has built authority and trust amongst boating professionals. Driving conversations on innovation and market data, it is the primary news source for the marine market.

  • OPE+

    OPE+ delivers expert insights and business intelligence to support dealers, distributors, and service professionals across the outdoor power equipment industry. It’s where business leaders turn for what’s next.

  • Sportsfield Management

    The official publication of SFMA, Sportsfield Management has been the trusted media brand for groundskeepers, athletic field managers, and parks and recreation personnel for over 40 years.

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Brand Activations
Stand Out Where It Counts

At the forefront of the industry, we recognize and celebrate the trailblazers making a difference. Partner with us to spotlight outstanding achievements through awards and events that shape the future of power trade.

  • Brand Booths Icon 40 Under 40 Program
  • Custom Event Experience Icon Top 100 Dealer Awards
  • Logo Placement & Signage Icon Movers & Shakers Program
  • Logo Placement & Signage Icon Best in Class Dealership Awards
  • Logo Placement & Signage Icon Custom Sponsorships
  • Logo Placement & Signage Icon Branded Placements & Signage
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Lead Generation
Custom Digital Packages

Fuel your funnel with lead generation products that go beyond impressions. Powered by first-party data and custom-built for power trade marketing, we make it easier to generate interest and nurture it all the way to conversion.

  • Webinars icon Dynamic Content
  • Logo Placement & Signage Icon Sponsored E-newsletters
  • Resource Guides icon Programmatic
  • Resource Guides icon Account Based Marketing
  • Resource Guides icon Native Advertising
  • Resource Guides icon White Papers
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Brands

EPG Brand Acceleration
Explore Our Media Brands